Wednesday, 21 April, 2021


Mother of boy in H&M's 'coolest monkey' ad says, 'Get over it'

Terry Mango Terry Mango
Hannah Rogers | 11 January, 2018, 18:43

Social media users took note that a white child in a similar hoodie was a "survival expert" and decried the company as insensitive to the history of "monkey" being used as a slur against black people.

Rapper G-Eazy says he's ended his partnership with H&M after it posted a controversial advert which caused a huge social media backlash.

A woman who identifies as Terry Mango has come forward claiming she is the boy's mother and has branded the controversy surrounding the ad "unnecessary".

Mango, who comes from Nairobi and now lives in Stockholm, wrote: "I$3 am the mum, and this is one of hundreds of outfits my son has modelled".

She also revealed she has been to all her son's photoshoots and "this was not an exception". I really don't understand but not because I'm choosing not to, but because that's not my way of thinking. "Everyone is entitled to their opinion about this", she added.

Popular musicians The Weeknd and G-Eazy said he would no longer work with the retailer after the incident.

But many have already pledged to boycott the store, as The Weeknd - a Canadian R'n'B star who produced menswear collections with the chain - said he was cutting ties with the company.

Manchester United star Romelu Lukaku, showed his support by posting the same image of the boy with a phrase that read "black is beautiful", calling the young black child in the advert a prince soon to be a king.

Not only did he post pictures showing the boy in a shirt that read "Coolest King In The World, he offered him an awesome deal. Anything else is disrespectful", P Diddy said on Instagram.

"We completely understand the criticism and we agree with it".

"We are deeply sorry that the picture was taken, and we also regret the actual print".

"Therefore, we've not only removed the image from our channels but also the garment from our product offering".

"It is obvious that our routines have not been followed properly. We'll thoroughly investigate why this happened to prevent this type of mistake from happening again".

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