Thursday, 21 March, 2019


Amazon is launching a brand-new grocery store business this year

Amazon Supermarkets Amazon associate Cindy Umipig checks inventory at a smaller format Amazon Go store
Conrad Doyle | 08 March, 2019, 17:55

The Journal was quick to point out that while Amazon is planning on developing these new grocery stores it is by no means a sure thing. To better distinguish the new store from its siblings, it would reportedly carry grocery items customers can't get from Whole Foods.

Amazon's (NASDAQ:AMZN) new grocery store format is expected to pose a challenge to larger grocery sellers such as Kroger (NYSE:KR) Walmart (NYSE:WMT) and Target (NYSE:TGT), according to new reporting from The Wall Street Journal. Amazon is now evaluating opening dozens of the stores across the USA with the first potentially opening in Los Angeles. Stock prices of companies like Kroger, Costco, Sprouts, and Walmart, immediately reacted following the spread of the news.

Amazon, which bought the upscale Whole Foods chain for US$13.7 billion in 2017, is now in talks to open grocery stores in shopping centres in San Francisco, Seattle, Chicago, Washington, D.C., and Philadelphia, the WSJ report said.

Amazon may even expand this grocery footprint by acquiring smaller grocery chains that have a dozen or so locations.

Despite being a digital company, Amazon has had its fair share of efforts in getting into the physical market. Interestingly, that's also where both Amazon Go and Whole Foods locations are present. Amazon also owns and operates a chain of retail bookstores called Amazon Books. Amazon has already signed leases for at least two other grocery locations with openings planned for early next year, this person said, without saying where those stores would be. Amazon is reportedly looking to grab a larger sector of the market by opening more conventional stores with a wider selection of groceries than what's now available at their Whole Foods.

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